SUMMARY:   Coordinates activities and communications to create public awareness of China Peak Mountain Resort by performing the following duties.
 
ESSENTIAL DUTIES AND RESPONSIBILITIES: include the following.  Other duties may be assigned. 
1.  Prepares news releases, feature articles, Web page maintenance, and Snow Reports.
2.  Arranges interviews between company representatives and representatives of press, radio, television, and electronic media.
3.  Prepares press kits and advance copies for the media.
4.  Plans trade show events, coordinating and advising staff on preparation and presentation of shows, displays, and exhibits.
5.  Browses internet news groups and commercial bulletin boards to identify appropriate venues for posting announcements and reviews.
6.  Writes or directs the writing of promotional copy for flyers, press releases, and other materials.
ADDITIONAL DUTIES:  Due to the many variables that affect Winter resort operations, such as weather and number of guests, occasionally employees may be asked to perform other duties or assist in efforts outside their primary area of responsibility as needed, including performing in any subordinate position.
 
SUPERVISORY RESPONSIBILITIES:  This job has no supervisory responsibilities.                                            
COMPETENCY:  To perform the job successfully, an individual should demonstrate the following competencies:
            ATTENDANCE/PUNCTUALITY - Is consistently at work and on time; attends required staff meetings.
DEPENDABILITY – Follows instructions; responds to management direction; takes responsibility for own actions; commits to long hours of work when necessary to reach goals; completes tasks on time.
                                                                       
QUALIFICATIONS: To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
MINIMUM AGE REQUIREMENT:  Must be at least 21 years of age.
EDUCATION AND/OR EXPERIENCE:  Bachelor's degree (B. A.) from four-year college or university; or one to two years related experience and/or training; or equivalent combination of education and experience.
LANGUAGE SKILLS: Ability to read, analyze, and interpret general business periodicals, professional journals, technical procedures, or governmental regulations.  Ability to write reports, business correspondence, and procedure manuals.  Ability to effectively present information and respond to questions from groups of managers, clients, customers, and the general public.
OTHER QUALIFICATION:  Must be able to travel to trade shows and stay away from home for extended periods of time.
TRAINING, CERTIFICATES & LICENSES:
            Valid California Driver's License with an acceptable driving record
            China PeakMountain Resort On-Duty Skier/Snowboarder Certification to level 3 skills
 
 
PHYSICAL AND ENVIRONMENTAL DEMAND LEVEL:  2 – MEDIUM
            The physical and environmental demand level as described in Level 2 (MEDIUM) are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
            This is a Winter Resort Area.  It requires that work venues are varied and in many cases include steep stairways, multi-level buildings and outdoor work areas, subject to very cold, sometimes wet or very sunny work sites.  Walking surfaces are frequently frozen, sloped and slippery.  Proper footwear is a must, indoors and out.  Work days and hours, as well as the number of hours required will vary, with an emphasis on weekends and holidays.